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The 2010 Detroit Show, the first gathering of the year for American manufacturers, takes place from the 11th to the 24th January With around fifty vehicles previewed, it will be showing innovations in terms of "clean" cars.
Better known as the
North American International Auto Show (NAIAS), the
Detroit show is one of the five largest motor shows in the world, along with Paris, Geneva, Frankfurt and Tokyo.
Sustainable mobility, already present at the
Frankfurt Motor Show, is honoured once more. The show lines up with the ecologically correct, with increasingly "green" models.
And, moreover, it's the clean vehicles that seem to be rebreathing life into a car industry that was severely affected by last year’s recession. The car marques are thus putting the emphasis on hybrid and electric models, but also on compact vehicles.
Devoted to the electric car The big novelty of the 2010 NAIAS 2010 is a 3,500m2 area dedicated to "green" cars. The "Electric Avenue" show is accompanied by the EcoXperience, a 500m-track, embellished by trees, flowers and water falls, on which the public can test out electric cars.
The car sector appears to be following the recommendations of President Barack Obama who had made
$2.4bn available for the development of electric vehicles and the reduction of fuel consumption.
The electric car can no longer be ignored and is a testament to the will of car manufacturers to produce "cleaner" vehicles, adapted to environmental concerns.
